The aim of the event is to engage, connect and inspire all of Scotland’s tourism businesses and organisations, and of course to celebrate the enormous contribution of our tourism industry to Scotland’s economy.
The STA Signature Conference will now take place over 23 & 24 April in Glasgow, view the programme here.
Over 25 sectoral, destination and business events such as the Scotland Food & Drink Annual Conference, The Thistle Awards and EventIt will take place all over Scotland throughout the month of March under the Scottish Tourism Month banner.
Our mantra of ‘Tourism is everyone’s business’ is the driver behind the month long event and Tourism Month is your opportunity to get involved in these networking events and tourism conversations happening all over the country and to take inspiration and knowledge from some of the tourism world’s leading figures who will be joining us next March.
Whether you’re an individual, tourism business, public or private sector organisation, you’ll find a number of ways to get involved in this hugely important and inspirational nationwide event.